EXECUTIVE VICE PRESIDENT OF STORY CRAFTING
Samantha leads Inkhouse’s Story Crafting discipline which anchors every client’s strategy.
A story crafter and teller at her core, Samantha has been in communications for more than three decades in three different countries. She’s been with Inkhouse since 2010 during which time she’s led story development, strategy and planning, media relations, and content creation for enterprise technology clients in SaaS, retail and ecommerce, development, martech/CX, AI, mobile, and more.
In her spare time, Samantha is a passionate advocate and activist for Moms Demand Action for Gun Sense in America. According to her Twitter and Instagram bios, Samantha is happiest when dancing…or eating cheese. She is trilingual, speaking both American English and English English, as well as French, fluently.