NICOLE BESTARD

EXECUTIVE VICE PRESIDENT & GENERAL MANAGER, NEW YORK

Nicole is the EVP and General Manager of InkHouse New York. Nicole is known for her hands-on, partner-based approach to client service and has a diverse background spanning  a range of industries in both the enterprise and consumer space. She loves uncovering the big ideas and true grit at the heart of every successful business, and for the last two decades, has worked to showcase the compelling stories and real humans behind the big ideas that affect the way we work and live.

Nicole began her career as a journalist in Silicon Valley and Los Angeles before following her nose into the world of food and wine PR as the first full-time employee for Jarvis Communications. Most recently, Nicole worked at Spark PR as East Coast Managing Director of Enterprise Technology, and was Vice President for both the New York consumer and enterprise practice groups at SHIFT Communications. She has been recognized for her steady guidance in crisis communications and for her infectious enthusiasm for even the most esoteric of technologies.